The Pros and Cons of using Asana Software

Asana is a web-based project and task management software designed to help teams of all sizes organize, track, and manage their work more efficiently. With its intuitive interface and powerful features, Asana enables users to break down complex projects into manageable tasks, assign responsibilities, set deadlines, and monitor progress in real-time. Businesses are increasingly deploying project management applications to help them boost their productivity, hit their targets, remain competitive, and enhance employee collaboration. PM tools enable their users to track and manage their projects efficiently.

If you need an advanced reporting and exporting platform to boost Asana’s capabilities, consider Bridge24 for Asana.

They support project leaders, teams, individuals, and even large organizations. With the right PM tool, you don’t have to spend loads of time attending status meetings, checking emails, and sending messages to coordinate and organize your team. One of the popular project management tools that businesses can use is Asana.

Asana is a top-rated web-based tool with powerful features yet easy to use. It helps teams organize everything from long-term goals to day-to-day tasks in one central place so team members can know their duties, priorities, and progress. For instance, you can split a project into sections. Within every section, you can create a list of tasks related to that project section.

Each task can further be divided into sub-tasks. You can add descriptions to each task, attach files, invite other project participants, and more. With this tool, teams don’t have to worry about forgotten work, expired deadlines, or going through endless emails. 

Are you Stuck with Asana?

Users who can’t switch to software other than Asana but still need additional reporting and exporting features can use Bridge24 for Asana. This tool can easily connect to Asana, allowing more power, such as exporting your tasks and subtasks to Excel, generating interactive charts and graphs, and more.

If you want to search for other software options, you can read our Top 10 Best Project Management Software & Tools.

Asana – Manage your team’s work, projects & tasks online

Asana’s core functionality revolves around its flexible workspaces, where users can create projects, tasks, and subtasks, and customize their views using lists, boards, or timelines. Users can also add tags, comments, and attachments to tasks, fostering clear communication and collaboration among team members.

The software offers a wide range of features, including custom fields, task dependencies, milestones, and advanced search capabilities, allowing teams to tailor the platform to their unique needs. Asana also integrates with numerous third-party applications, such as Slack, Google Drive, and Microsoft Teams, to streamline workflows and enhance productivity.

Asana’s diverse pricing plans cater to individual users, small teams, growing businesses, and large enterprises, ensuring that each customer receives the support and tools necessary for effective project management. With its comprehensive feature set and user-friendly interface, Asana has become popular for organizations seeking to improve their project planning, execution, and collaboration processes.

Pros or Advantages of Asana 

1. Great User Experience

 A lot of thought has gone into the development of Asana’s user interface. This tool’s UI is not only easy to use and uncomplicated but also intelligent. The interface is designed to be intuitive, allowing users to find what they want in just a few clicks. Users also have the option to color-code projects to get a personalized view. These features allow teams to use the platform effortlessly.

2. Improved Work Efficiency

Asana allows team members to have a bird’s-eye view of all the week’s tasks. This helps them learn what work is urgent, what to act on, and what should be prioritized. Teams can use this information to organize, revise objectives as time passes, and boost their productivity. 

3. Enhances Collaboration 

Asana provides an excellent platform for increasing collaboration in a team. Users can invite others to the workspace, and new members can participate in the project. You can also communicate in real-time through messages and share files. Users also get alerted when tasks are assigned or revisions are made. On top of that, Asana promotes transparency and accountability across the organization. Every team member can tell who is working on what tasks and by when. 

4. Tons of Integrations

Many third-party tools can be integrated with Asana. If you need some extra features that aren’t available in Asana, you can extend its functionalities with an extension, add-on, or power-up. A tool like Bridge24 for Asana can be used to improve Asana’s reporting and exporting capabilities.

5. Enhanced Security

If you are working on a project that includes sensitive or confidential data, Asana can help you protect that data. It backups up information and uses a firewall to secure it. Only authorized team members can access the data.

6. They Have a Free Plan

Small teams and individuals may not have the funds to invest in expensive project management tools. Yet, these tools are essential for the success of a business. Fortunately, Asana has a free plan that allows teams with a small budget to access the platform.

Cons or Disadvantages of Asana

1. Not Very Friendly to New Users

Seasoned project managers like to use Asana. However, the tool can overwhelm new users, preventing them from hitting the ground running after getting access to this app. The interface has many graphics that make the tool seem complicated for beginners. Without onboarding training, new users may face a long learning curve.

2. You Cannot Assign Multiple People to the Same Task

Asana only allows one person per task. This is meant to prevent confusion about who is responsible for a particular task. This can also cause challenges when you want to allocate a task to multiple people, or the assigned person isn’t available, and you want to assign the work to a different team member.

3. Projects Can Get Complex

Asana’s vast features can complicate even a basic task. If a team wants to work on a simple project, the work may feel complex since they have to configure different settings and options to use it. This makes teams that work on small projects feel that Asana is unsuitable for them. 

4. No Time Tracking Feature

Asana allows one to track every task on every project that each team member is given. However, it doesn’t allow one to learn how much time a person spends on a particular task. If you need time-tracking features, you must integrate your tool with a third-party application.

5. No Two-Factor Authentication

Asana doesn’t offer two-factor authentication. Yet, today’s businesses are increasingly setting up 2FA measures to reduce the risks of cybersecurity threats.

6. Limited Exporting and Importing Functionality

When working on a project, users may need to take project data outside the app. However, Asana only allows you to export files that are in JSON and CSV formats. To export files in PDF or Excel format, you must incorporate a solution like Bridge24 to ensure seamless export Asana tasks.


Asana’s pricing plans cater to various users, from individuals to large enterprises, ensuring that each customer finds the right fit for their project management needs. These plans include:

  1. Free Plan (USD$0): The Basic plan is a free tier suitable for individuals or small teams just starting with project management. It offers essential features, such as task management, project boards, and calendar view.
  2. Premium Plan (USD$10.99 per user, per month): The Premium plan is designed for teams looking to scale up and improve their productivity. It includes additional features such as timeline, milestones, custom fields, and advanced search functionality. Premium pricing varies depending on the number of users.
  3. Business Plan (USD$24.99 per user, per month): The Business plan targets organizations that require advanced project management capabilities and integration with other tools. It offers features like portfolio management, custom rules, and approval workflows. As with the Premium plan, pricing is based on the number of users.
  4. Enterprise Plan (Contact Sales for Pricing): The Enterprise plan caters to large organizations with specific security, compliance, and support needs. It includes advanced security features, priority support, and a dedicated customer success manager. Enterprise pricing is tailored to the organization’s size and requirements.

Each of these plans is designed to accommodate the diverse needs of Asana’s user base, ensuring that customers receive the features and support they require to effectively manage their projects. You can also read our article Asana Pricing.

Asana Features

  1. Task Management: Asana’s task management feature allows users to create, assign, and organize tasks with ease. Each task can be broken down into subtasks, have a description, attachments, comments, and custom fields, ensuring that all necessary details are available for the team to complete the work. Task deadlines, priorities, and dependencies can be set, facilitating smooth project execution and enabling team members to focus on their most important responsibilities.
  2. Project Templates: Asana offers a variety of pre-built project templates, designed to streamline the setup process for common project types such as marketing campaigns, product launches, and event planning. These templates can be customized to suit individual team requirements, helping users save time and maintain consistency across projects. By using project templates, teams can quickly establish best practices and standardize their project management approach.
  3. Custom Fields: Custom fields in Asana allow users to add additional data to tasks, providing more context and ensuring that all necessary information is available at a glance. Custom fields can be created for various data types, such as text, numbers, or dropdown lists. They enable teams to categorize tasks, track specific metrics, and create custom workflows that align with their unique project management needs.
  4. Timeline View: Asana’s timeline view offers a visual representation of the project schedule, enabling users to plan and adjust tasks and deadlines with a simple drag-and-drop interface. This feature helps teams identify potential bottlenecks, manage dependencies, and ensure that work is evenly distributed across team members. The timeline view also allows users to compare the planned schedule against actual progress, making it easier to adapt and make necessary adjustments throughout the project lifecycle.
  5. Milestones: Milestones in Asana are used to mark significant events or achievements within a project. By setting milestones, teams can easily track their progress towards key objectives and celebrate their accomplishments. Milestones help to provide a clear sense of direction and focus, ensuring that team members understand the project’s overarching goals and can prioritize their work accordingly.
  6. Portfolio Management: Asana’s portfolio management feature enables users to gain a high-level overview of multiple projects at once, providing valuable insights into the health and progress of their entire project portfolio. With this feature, users can easily monitor the status, deadlines, and progress of all their projects, identify potential risks, and allocate resources more effectively. Portfolio management in Asana helps organizations make data-driven decisions and prioritize their work based on strategic goals and objectives.
  7. Advanced Search and Reporting: Asana’s advanced search functionality allows users to quickly find tasks, projects, and conversations based on specific criteria. Users can create custom search queries and save them for future use, making it easy to generate reports and track specific metrics over time. This feature helps teams monitor their progress, identify trends, and uncover opportunities for improvement in their project management processes.
  8. Custom Rules: Custom rules in Asana enable users to automate repetitive tasks and processes, streamlining their workflows and saving time. Users can create rules based on triggers (e.g., when a task is completed) and actions (e.g., assign a new task), ensuring that work is automatically routed to the appropriate team members and reducing the risk of delays or miscommunications.


Asana is a powerful task management tool with many features to help you organize your work better. Sleek and simple, this platform can transform how you manage projects and coordinate teams without much effort. By weighing the above pros and cons, you will be in a better position to determine whether it’s the right tool for your project management or productivity needs. 

Daniel Raymond

Daniel Raymond, a project manager with over 20 years of experience, is the founder of a successful software company called Websystems. With a strong background in managing complex projects, he applied his expertise to develop and, innovative project management tools designed to streamline processes and improve productivity. Throughout his career, Daniel has consistently demonstrated a commitment to excellence and a passion for empowering teams to achieve their goals.

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